Nicole K. Lundy, known as the Money-Making Brand Strategist, works with uncommon leaders who in a sea of beige, want to be RED-HOT.
After leaving a demanding Corporate Finance career, Nicole launched a beauty consulting company and used her sharp branding skills to get featured in a HarperCollins published book, work backstage at New York Fashion Week with top designers such as Jason Wu and CZAR by Cesar Galindo, and get featured on MSNBC, eHow.com, and Huffington Post Style.
Nicole now owns a brand consulting boutique and is a noted speaker and best-selling author, helping high-performing CEO’s and entrepreneurs who don’t know how to be distinctive in their marketplace to become extraordinary and dominate their market authentically. Her simple money-making brand packages help her clients to get noticed so that people hire them, their impact is greater and they can get paid their worth.
Your business needs to make more money. This is a given but let’s discuss. Your business has a great service or product that it is selling, but it’s like crickets, because nothing is happening. No inquiries, no sales, absolutely nothing. This has got to change, or else the next thing you know, you’re having a fire sale to cut your losses and close up shop.
You want your business to be the smart, cool kid in your industry. You want to have exciting things to say about new things in your industry or whatever else is on you and your team’s mind. But, you don’t want to sound like monotone parrot, because who actually looks forward to listening to a parrot? Nobody. So, you want your services and products to sound like ‘got to have it’, your blog posts to be shared, and your web traffic to look like Mount Everest. Fair enough?
You don’t want to be another “me too” type of business. Let’s face it, no matter what your business services or sells, there are at least a million other businesses doing something similar. The way to get around this is to OWN your brand. Think Apple. Think Beyoncé. Think Disney World.
The truth is, the statistics for small businesses failing are staggering.
But you know this already.
The thing is though; most businesses are only 3-feet from gold, meaning they are not too far from being (more) profitable.
When businesses find themselves in a pickle (i.e. it is literally do-or-die), there is more than likely something off-track or broken in the approach they are using to build and grow their brand.
The good news is that there is a way to find and fix this problem, so in turn, you can increase your customer base and add more zero’s to your bottom line A.S.A.P.
The bad news is that your business will become a statistic if you choose to keep doing what you are currently doing.
It means that it’s time to get started.
This is the opportunity you’ve been looking for to help you put more money in the bank.
But you’ve figured this out by now.
Send me a brief note below and let me know what you need help with.